The Importance of Representation in the Media: Black Panther

Black Panther film posters, photo by David Holt
Photo by David Holt.

Last month, I saw the comic book-based Afrofuturist film Black Panther, which got me to thinking about how much representation matters: Seeing positive images of people who share your gender, ethnicity, sexual orientation, etc. makes a difference in how you feel about yourself and see the world. Black Panther, a black superhero movie, got raves from viewers and critics alike for its exciting action, beautiful costumes and scenery, and fine acting, but more importantly, it broke new ground in Hollywood by featuring a black superhero. Black Panther tells the story of the first black superhero in mainstream American comics.

The emotional responses many black viewers had to the film show how powerful and necessary it is to put black heroes front and center. Since the 1960s, researchers of television and film have noted that what is shown–or not shown–in mainstream media shapes how we see the world and what we believe to be “normal.” The absence or underrepresentation of certain groups, such as African-Americans, Asian Americans, and Latinos results in what media scholars call “symbolic annihilation.” George Gerbner coined this term in the 1970s to explain how the underrepresentation of certain groups in mainstream media perpetuates social inequality and undermines the legitimacy of their identities. Misrepresentation, or stereotyping, is also a sadly frequent and prevalent phenomenon in the mainstream media. Lack of representation, underrepresentation, and misrepresentation skew viewers’ understanding of the world, perpetuate racism and other -isms, and can damage the self-esteem of those who are not depicted or depicted poorly.

Previous filmmakers, with few exceptions (such as Stephen Norrington, who directed Blade, with the tituar character played by Wesley Snipes), made the black superhero a secondary character alongside white ones (such as Storm in the X-Men movies and War Machine in the Iron Man series). In contrast, Black Panther‘s director, Ryan Coogler, brought to life the story of T’Challa, a modern black superhero who is respectable, imaginative, powerful. According to Coogler, “I think the question that I’m trying to ask and answer in Black Panther is, ‘What does it truly mean to be African?'” This is a question that has long gone unexplored in mainstream film.

Ryan Coogler, director of Black Panther.
Ryan Coogler, director of Black Panther.

I’m not even a fan of comic books, and I thoroughly enjoyed Black Panther, both because it was a really well-done movie, but also because I recognized the cultural power and importance of the film. Hearing the voices of black directors, writers, and actors and seeing them take a central role in Hollywood is long overdue, and I hope there will be more and more movies like Black Panther being made. I also hope to see growing (positive) representation of other groups whose voices have been absent, underrepresented, or misrepresented for too long.

To read more about the history of Afrofuturism, check out this CNN article, “Afrofuturism: The Genre That Made Black Panther.”